Posts Tagged "Business Strategy"


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The Evolution of AV Global Sales Strategies

Posted by on Jul 11, 2012 in Blog | 3 comments

Maybe it’s self-evident, but the world continues to be a smaller place as travel becomes easier, the Internet brings us worldwide information faster and businesses of all sizes expand into new markets. Looking at the globalization of the audio-visual (AV) industry, it seems that there are two major factors impacting how AV companies sell products globally – macroeconomics and technology convergence as being wrote in this blog. Macroeconomic Factors Macroeconomics has impacted where AV companies are selling their products across the world. Two years ago a quarter of Tech Connect’s...

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